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January 08, 2016
The fashion map continues to be redrawn with the new inclusion of design communities from around the world especially as the Africa rising phenomenon continues. Overflowing with talent, yearning for investment, Africa as a continent stands on the brink of an economic surge. There seems to be a resolute spirit of turning challenges into opportunities. Lack of working factories? Countries like South Africa, Ethiopia, and Kenya have stepped up to the plate offering traditional large scale manufacturing along with artisanal craftsmanship. No formal retail structure? E-commerce is booming with sites like Oxosi & Kisua, connecting consumers around the world with African designers. And with Sub-Saharan Africa reputation growing as one of the leading expanding economies with $31 billion spending potential and slowly but surely stabilizing infrastructures, it’s fit that it seems ready to step into the spotlight.When we traveled to Lagos last year for the Lagos Fashion and Design Week we saw a selection of the best that the continent had to offer in design talent. 70 designers displayed their latest vision for Spring/Summer 2016 shows in the busy commercial capital and provided an eclectic range of inspiration and expertise. Coming back newly energized by the lush colors and surprising details, Models.com set on to connect the dots between the established and the new generation, giving a spotlight to a chosen few. For this exclusive shoot, photographer Ed Singleton wonderfully captures the spirit with vivid portraiture while stylist Solange Franklinplayfully takes on the mission to feature designers that have ties to Africa- whether overtly or covertly. The result was a wondrous display of structured flair amazingly displayed by seasoned beauties South Sudanese, Ajak Deng and Angolan, Maria Borges.
Take an exclusive look below to see just what Africa has to offer.
Featured designers:
Almasika
Bridget Awosika
Brother Vellies
Grey
Kenneth Ize
Loza Maleombho
Meena
Needle & Thræd
Nkwo
Nomad Vintage NYC
Omer Asim
Omondi
Orange Culture
Osei Duro
Post-Imperial
Ré (Bahia)
Richard Braqo
Third Crown
Tree Fairfax
Tsemaye Binitie
Sophie Zinga
Washington Roberts
Photography by Ed Singleton for Models.com
Stylist: Solange Franklin
Editor: Irene Ojo-Felix
Hair: Sirsa Ponciano
Make Up: Laura Stiassni
Nails: Yukie Miyakawa
Set Design: Lizzie Lang
Photography Assistants: Max Bernetz & William Takahashi
Stylist Assistant: Kyle Hayes & Kristina Taylor
Digital Tech: Matthew Thompson
Models: Ajak Deng & Maria Borges @ IMG (New York)
Retouching – Silhouette Studio
Thanks to – Pier 59 Studios New York
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